Samson Health products, CVS Health products and other health conscious products are all on the market.
But as of April 4, they can no longer claim a “health benefit” on their packaging, which is confusing and a bit misleading, according to Samson.
“The word health has been removed from these products, and this has created confusion among customers and our distributors,” said Samson CEO Chris Pizzoli in a press release.
“Our health-conscious product lines are designed to be used by people who care about their health, but we have also been working hard to get our labels up to date to give consumers a clearer understanding of what the products are and what they are actually doing.”
Samson is one of several health products companies that have been hit with a class-action lawsuit over misleading claims.
The class action was filed in April 2017 by five individuals and a third-party medical advisory firm, which included attorneys from the law firm WilmerHale.
“We believe Samson and its affiliates are not only misleading consumers about the health benefits of these products and are harming the livelihoods of its customers, but also the businesses of Samson, its affiliates and its employees,” attorneys from Wilmer Hale wrote in the lawsuit.
The lawsuit says that many of the products on Samson’s shelves don’t contain any of the health claims.
For example, there are products that claim to “lower the risk of developing cardiovascular disease” and “reduce risk of stroke and stroke-related complications,” but they are only sold in health-oriented products like sunscreens, hair treatments, deodorants, and deodorant bottles.
A few Samson products also say they can “help prevent cancer and heart disease.”
But Samson also sells many other health products without health claims, including products that “contain no active ingredients that are clinically tested for their safety and effectiveness.”
And its Health Products Benefit product claims that it “may decrease your risk of cancer and other diseases,” but that’s not true.
For instance, it claims that its products are “effective for the prevention of heart disease,” but it contains no research on that.
A spokesman for Samson said the company does not comment on litigation and declined to comment further.
In an email to Mashable, Samson says it “does not respond to media inquiries, but will provide the information that it deems relevant to its products and is consistent with our commitment to transparency and responsible marketing.”
As a result of the class action, Samsons parent company, Sami-Med, is expected to pay $6.7 million to settle the lawsuit, which was filed by the consumer advocacy group Food & Water Watch.
The suit also says that Samson failed to properly disclose that it sold many of its health products with misleading health claims on their labels, and that Samsson “failed to provide information about the safety of its products in its marketing materials.”
In the lawsuit that was filed, Wilmer Hale attorney Daniel Schaffer said in the press release that the company has “no control over the label design and is not in control of how its labels are displayed.”
“This is a case that has nothing to do with Samson,” he added.
In its press release, Samsson said it is “committed to transparency in our marketing and sales practices.”
Samson’s CEO and COO, Dan Wurzer, did not immediately respond to a request for comment.